As TikTok went dark briefly for the app's 170 million US users last Saturday, tech giants began rolling out various incentives to attract TikTok creators to their platforms. Snapchat launched a new ...

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The TikTok ban may have lasted only a few hours (at least for now), but Meta is still trying to capitalize on its rival’s tenuous future. Meta has rolled out a new “breakthrough bonus program” that ...

Meta is informing creators from competing social platforms that they could earn “up to” $5,000 in bonuses over three months if they begin posting Reels on Facebook and Instagram. The initiative, also ...

The tech giant Meta has launched a slew of updates to its Reels short-form video platform - and is offering sizable cash bonuses - in an effort to lure TikTok creators to its platform while the ...