If you ever wanted to drink a beer sponsored by the 20-time Grand Slam champion Rafael Nadal, you finally got your wish. The Spaniard has become the new global ambassador for Amstel beers for the next ...

beginning of next year to shore up its flagging fortunes in the mid-range Thai beer market. The beverage company is believed to have a 100 million baht (US$2.5 million) war chest for its advertising ...

Can Phil Mickelson rejuvenate Amstel Light? That’s the hope for both the beer brand and the golfer now that the two have entered into a “true business partnership,” per parent company Heineken.

Heineken has pledged to bolster its revenue and cut costs, but investors in the world's No. 2 beer maker say tougher steps, ...

Heineken, the world's second biggest brewer, has been synonymous with the Champions League since 1994 and has two years left ...

Heineken East Africa on Wednesday the 15 th announced the launch of premium beer brand Amstel into the Kenyan market. Speaking at the launch event in Nairobi, Heineken East Africa General Manager Uche ...

MUMBAI: United Breweries Ltd (UBL) has launched Amstel Grande, a premium strong beer, marking its entry into India’s growing upscale beer market. Initially available in Maharashtra, the company plans ...

(MENAFN- Tactics PR) Burgers, beers, and big cheers – Spartan Sports Bar at Sheraton Mall of the Emirates is turning up the flavor to celebrate National Cheeseburger Day on Thursday, September 18 with ...