Beinggirl.in, the website for teenage girls created by P&G's female care brand Whisper, has appointed Arc Worldwide as its interactive agency following a multi-agency pitch. The size of the business ...
Procter & Gamble says its website BeingGirl is meant to give young women important advice about puberty and their bodies. But some groups say it’s actually a ruse to sell products. According to the ...
CINCINNATI Feminine protection brand Always and a Web site for girls are kicking off a nationwide, online event called "America's Biggest Sleepover", hosted by singer-songwriter Jordin Sparks. The ...
In a bid to connect with today’s wired generation, Whisper from P&G has gone beyond the traditional forms of communication and gone interactive. The feminine hygiene brand has launched an interactive ...
Arc Worldwide has been appointed as the interactive marketing agency for P&G’s portal beinggirl.in following a multi-agency pitch. As the interactive marketing agency, Arc Worldwide would Indianise ...