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How to correctly pronounce the word “GIF” has been the subject of a fierce debate for years — and it's only intensified as more and more GIFs are created. Now, one of the country's most popular peanut ...

Out of all of the questions that have plagued the Internet, the question of how to pronounce “GIF” has a special and frustrating place in people’s hearts. Short for Graphics Interchange Format, the ...

Sometimes you just look at a thing that suddenly exists and ask yourself “Holy shit, why didn’t someone think of this sooner?” So when I booted up Twitter this morning and saw a peanut butter jar with ...

OK now we’re not sure how to pronounce anything. Jif peanut butter today unveiled a limited-edition jar labeled “Gif” as part of a clever partnership with GIF repository Giphy. The stunt, created by ...