Automakers use creative names like 'Tangerine Scream' to sell a personality and build emotional connections with buyers.

Daud Gonzalez is a lifelong car enthusiast and automotive writer with a specialty in modified and race-ready rides. He spends most of his time modifying his cars and ruining them in the process. He is ...

Selecting the color of a car involves far more than choosing something appealing in the showroom. The color of a vehicle ...

Odds are good that the color of vehicle you’re driving is a safe choice. Grayscale colors — black, white, silver or gray — are the most popular sellers. And increasingly so. “We’ve seen grayscale grow ...

To see what vehicle colors hold sway today, CheapInsurance.com compiled a ranking of the most popular car colors in America using data from Edmunds.

The most popular vehicle colors in the D.C. metro are black, white, silver and gray, according to vehicle search site iSeeCars.com, which analyzed more than 1.3 million recently sold used vehicles.

What, one might ask, is the point of automakers offering a full palette of paint treatments when the vast majority of car buyers simply choose what are essentially non-colors. Most of the cars, trucks ...

Take a stroll around a vintage car show, and you’ll see pops of color everywhere. You might spot a 1969 Plymouth Roadrunner in bright yellow, a common color in the muscle car era, or a 1975 Chevy Nova ...

How important is color to you? For some people it’s not that important. They could buy a black or gray or white SUV, and it wouldn’t make much difference to them — if the price is right. But for ...

Indiana drivers are now required to report changes to their vehicle’s exterior color under a new state law that took effect at the start of the year. Senate Enrolled Act 331, signed by Mike Braun, ...