Burger King just announced plans to revamp its logo, which looks eerily similar to one the chain used from 1969 until 1999.

Add Yahoo as a preferred source to see more of our stories on Google. In and Out Burger sign - Jon Hicks/Getty Images There's a science happening right in front of our eyes as we walk down the ...

The fact that many fast food chains share similar colors in their branding is no accident. Red and yellow dominate the color palettes of many major chains, and the reason is color psychology. Over 90% ...

Some logos are nothing short of iconic. You know the classics: McDonald's, Taco Bell, and KFC ... their designs are recognizable in a heartbeat. According to the CDC, 32% of adults in the U.S.

Fast-food logos rarely stay the same. Over the decades, each redesign has mirrored shifts in design trends and customer expectations. The updates reveal how these chains want to be recognized—whether ...

Whether you're driving through your hometown or taking an exit off of the highway looking for a quick bite to eat, fast food logos are instantly recognizable. They evoke a sense of familiarity and can ...