If you’re going to attempt to color your hair at home, using a reputable brand of hair dye is highly recommended. While there are compelling benefits of doing it yourself, like saving money and time ...

Anyone who has ever done a DIY hair dye session knows that the fear of the color turning out wrong is very, very real. Will it actually be the shade depicted on the box? Will the hair color work with ...

Drew Barrymore is set to become the face of her Nutrisse hair color shade—Nutrisse 70 Dark Natural Blonde. The multi-faceted collective aims to help consumers understand how to use each of the brand’s ...

Walmart is piloting Garnier's Virtual Shade Selector, a tool that uses 3D technology from L'Oréal's Modiface unit to help shoppers choose and "try on" hair color products, in 10 of its stores, ...

Garnier Nutrisse Is Only Getting Better as it Expands Barrymore's Role with the Brand to Include Hair Color NEW YORK, Feb. 27, 2023 /PRNewswire/ -- Today, the Global beauty brand announced the ...