Ask any beauty editor for their best foundation recommendations and I guarantee you, IT Cosmetics CC Cream will feature in their top three. Having launched onto QVC back in 2016, the lightweight face ...

Anyone who's ever experienced that surge of excitement every time the lights went off on Room Raiders knows: things are infinitely more fun when they glow in the dark — including makeup. (Though that ...

Within almost every beauty brand, there’s at least one product people rave about over others. Some brands release gravity-defying mascara, and others drop a nourishing matte lipstick formula. But ...

Without much warning, e.l.f. cosmetics casually dropped the Halo Glow Liquid Filter. As one of the most talked about launches of the summer (that just so happened to sell out almost immediately in all ...

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Learn how to achieve the perfect dewy makeup look with simple tips, essential products, and glow-boosting techniques for ...

e.l.f. Cosmetics launches new “The Many-Trick Pony” campaign highlighting e.l.f.'s holy grail, Halo Glow Liquid Filter. Featuring the voice of Rebecca Black, the spot showcases how this multi-tasking ...

The mother-daughter duo is twinning for their latest Hourglass campaign. Julianne Moore and her daughter Liv Freundlich are twinning together in a brand new beauty ad. The mother-daughter duo was ...