The tour will kick off on June 6th and guest speakers will include Yandy Smith, Ms. Bling, Starr Dawkins and India Arie. But, why now? In a time where everyone has their minds on a billion and one ...

Concert season is in full swing and Ulta Beauty is getting in on the action as the official beauty retail partner of Beyoncé’s Cowboy Carter Tour. Fans also are invited to attend live masterclasses ...

Macy’s has unveiled new solutions designed to enhance the in-store and mobile customer experience at the Shoptalk conference being held in Las Vegas. The retailer will introduce an augmented reality ...

Joining others opening virtual stores this year, beauty brand Laura Mercier has tapped experiential e-commerce company Obsess to create its first virtual store, “World of Beauty,” the company said ...

Alongside other major brands experimenting with virtual reality, direct-to-consumer athleticwear brand Alo Yoga has opened a virtual store that offers digital styling services, beauty and wellness ...