Natalie Reynolds participates in the USC #SpeakYourMIND Ice Bucket Challenge ; James Charles participates in the USC #SpeakYourMIND Ice Bucket Challenge. But like all trends come and go, it seemed as ...

A decade-old social media trend was broadly revived on TikTok this week, as users are challenging one another to dump an ice bucket on their head for mental health awareness, mirroring the original ...

Brooke Eby, a social media star who posts videos about living with ALS, is defending herself after she criticized a recent resurgence of the viral Ice Bucket Challenge. In a selfie video, Eby, who was ...

The ALS Ice Bucket Challenge was one of the most viral trends of 2014. All over the internet, there were videos of celebrities, sports teams, seniors and kids alike dumping bowls of ice water on their ...

I still remember the cool rush of ice water splashing over my head in summer 2014, my body bracing itself for inevitable shivers. The original “ALS Ice Bucket Challenge” was inescapable — if you weren ...

The trend that dominated social media a decade ago — and raised millions for A.L.S. research — has been reborn as a vehicle to raise mental health awareness. By Madison Malone Kircher Is it déjà vu or ...

The Ice Bucket Challenge, which first went viral in 2014 to raise awareness for ALS, has resurfaced with a new mission Jordana Comiter is an Associate Editor on the Evergreen team at PEOPLE. She has ...