SAN FRANCISCO (KGO) -- Kaiser Permanente is facing criticism from a union representing some of its workers for the cost to "brand" the area around Chase Center as "Thrive City." The National Union of ...
OAKLAND, Calif., July 27, 2012 /PRNewswire/ -- As you watch Olympic athletes go for the big "once-in-a-lifetime" moment, Kaiser Permanente also wants you to think about staying active in the everyday ...
Kaiser Permanente said Thursday it's moving ahead with a fifth year of its ubiquitous Thrive advertising campaign, a multi-media effort with an annual budget this year of $50 million. The latest ...
Kaiser Permanente is receiving some backlash on Sunday from mental health therapists who say the company has its priorities mixed up. Last month, Kaiser and the Warriors announced a new partnership ...
OAKLAND, Calif., Sept. 14, 2011 /PRNewswire/ -- September marks the eighth season of Kaiser Permanente's Thrive campaign, encouraging members to take up healthy activities they enjoy. In this year's ...
The ads in the latest installment of Kaiser Permanente's "Thrive" campaign at first evoke thoughts of TV spots for a computer company or financial organization, rather than those of a healthcare ...