Shopping is supposed to be fun — after all, they call it "retail therapy" for a reason! But when it comes to swimwear, shopping can leave you feeling worse, not better. Shopping for swimsuits is a ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Swimsuit shopping can be daunting, no matter what age you are. Finding a swimsuit that will last for more ...

Get ready to make a splash this summer without soaking your budget. The JCPenney swim sale is seriously bringing the heat — with women’s swimsuits marked down by up to 89% and prices starting at just ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. OLIVE BRANCH, Miss. — The summer heat drives ...

To say it was a historic week for the Hope College women's swim team would be an understatement. The Flying Dutch earned a plethora All-American finishes, some in events they haven't seen that same ...

The Singapore-based swimwear brand makes luxury swimwear for women who don’t have time to shop. Founder Diana Chan talks about the sweat-wicking fabrics and velvet that have become their trademark.

Many women's college basketball teams use male practice players to simulate bigger, faster, and stronger opponents. The same concept has come to the Rutgers University women's swim team - and it's ...

The world of swimwear is filled with designs and stories of perpetual beauty. The swimwear market is always on the lookout for creative shooters to add to this this multi-billion dollar market sector.