Back in the mid-1970s, long before Subway and Jimmy John’s and Jersey Mike’s landed on the shores of Lake Michigan, there was Mr. Submarine, a small Chicago-area chain with modest ambitions, an array ...

The answer to whether TV commercials are a good return on investment depends on the company, its industry, and its goals. For brands seeking broad recognition and credibility, TV remains a powerful ...

I decided to uncover some of the weirdest tricks the food industry uses in commercials, from soy sauce coffee to burgers that get a glow-up with makeup brushes. I recreated these hacks in my kitchen ...