Hey guys!! 🌟 In today's video, we're diving deep into an extreme deep conditioning test with three amazing argan oil-based ...

The natural hair movement continues to gain momentum as more women embrace their authentic texture and bid farewell to chemical treatments. These nine stunning hairstyles not only celebrate natural ...

Healthy hair goes far beyond mere appearance—it mirrors our overall well-being and significantly impacts how we feel about ...

The growing interest in natural hair care solutions has placed rosemary oil at the forefront of beauty innovations. This ancient ingredient, now backed by modern research, has gained significant ...

A growing community of Black women are convinced that straightening your hair is the key to having locks down to your waist.

The internet can be an unforgiving place for Black creators, specifically when it comes to natural hair content. “Straight hair naturals” are Black women who don’t have any chemical treatments in ...

The superstar uses a lineup of products from her haircare line Cécred Catherine Santino is a Style Writer-Reporter at PEOPLE. She began as a contributor for PEOPLE in 2022 and joined the staff ...

Introducing Bustle’s 2025 Beauty Icon Awards — a monthly list where we spotlight the creators, gurus, and experts who are shaping beauty culture as we know it. Unlike other “beauty icon” lists from ...