95% of nearly 7,000 consumer respondents report understanding how to scan QR codes, with half of them more likely to scan relevant and engaging ad experiences "Over time, QR technology has fallen in ...

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...

Remember when we transitioned from calling it "surfing the internet" to "Googling"? It was one of those moments when technology became so ingrained in our lives that it became a verb. "QR-ing" may be ...

Carlos Netto is Co-founder and CEO of Matera, a software company he founded over 30 years ago in Brazil. QR codes are all around us—in stores, at the gym, in restaurants and even on TV. These URL QR ...