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Roger Federer-Backed $2B Brand Makes Massive Identity Overhaul After 'Muppet' Elmo’s Sly Jab
Roger Federer is a marketing powerhouse on his own, and it’s best put in Nike’s former tennis director ... dig over its misinterpreted brand logo. The former World No. 1 made one of the ...
Tennis6y
Federer stuns by appearing in Uniqlo instead of Nike
Biggest upset of Day 1 at #Wimbledon happens before a ball is struck on Centre Court: Roger ... "So the RF logo is with Nike at the moment, but it will come to me at some point," Federer said.
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Roger Federer and Elmo Help Explain On's Logo in New Super Bowl Ad
Red-hot running brand On is headed to the Super Bowl this weekend with a new commercial starring Roger ... Federer and Elmo playfully clearing up any confusion around On's brand name and logo ...
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On Running’s ‘Soft Wins’ Campaign Is Latest Shot at Nike
The Swiss running and tennis brand On counts among its athlete endorsers tennis legend Roger Federer ... points out to Federer that On’s logo looks like the letters QC. In doing so, he cheekily ...
Tennis1y
Roger Federer partners with Oliver Peoples for Mission Impossible-inspired RF sunglasses line
Tennis champions come and go, but style icons are forever, and Roger Federer ... of his eponymous RF logo in 2020 after cutting ties with Nike two years prior. Might Federer don a prototype ...