Explores the “brain rot” craze, its psychology, sociocultural and digital impacts, and practical tips to balance screen time ...
Online brain rot leaves us feeling sad and scattered and yet we often struggle to resist it. A new study explains why. In 2025, Yale researchers surveyed people about their cognitive function and ...
TikTok's latest trend claims to help combat brain rot and reduce doomscrolling with analog hobbies.
Dr. Heitmayer is an assistant professor at Rowan University who studies technology distraction, attention economics and digital culture. Every decade or so, adults discover that young people are ...
The term "brain rot" refers to how low-quality internet content may slow your brain function. It's usually tied to watching specific types of content, usually nonsensical, embarrassing, or weird. But ...
The term "brain rot" is having its moment in the sun. First written down by Henry David Thoreau in 1854, brain rot became the Oxford Dictionary Word of the Year in 2024. While this isn’t a medical ...