Our biggest question when testing Shock Absorber’s Ultimate Fly was would this sports bra live up to its brand’s name. The company from across the pond set out to launch a high impact bra that could ...

We're on a mission to get all you exercise-loving girls into the right kit. No, we don't mean skin-light lycra shorts or wind-resistant tops. It's the first layer that really matters. That's right – ...

Shock Absorber, which makes – nay, engineers – sports bras, has a cool interactive bounce-o-meter NSFW showing you the difference in breast movement when exercising nude, in a regular bra, or in a ...

Shock Absorber is promoting its new range of sports bras with a microsite created by iris Manchester. The website showcases Shock Absorber's new specific sports bras for running, ball sports and ...