After a strong start to the year—as evidenced by the nearly 30% year-over-year increase in the top 10 brands’ first-quarter TV drug ad outlay—spending on pharmaceutical commercials has slowed ...
Just before Thanksgiving, the Food and Drug Administration’s (“FDA’s”) Office of Prescription Drug Promotion (“OPDP”) silently published ...
It’s not every day that Health and Human Services Secretary Robert F. Kennedy Jr. and Independent Senators Bernie Sanders and Angus King would agree on, well, anything. But when it comes to the ...
As Health and Human Services secretary, Robert Kennedy Jr. is a menace to us all and ought to be removed as soon as possible. But he’s right about one matter, and, in a break from his usual practice ...
In July, spending on TV ads for prescription drugs reached a low not seen since this time last year. Pharmas shelled out a combined $173.9 million to air ads for the top 10 drug brands last month, ...
Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. North Chicago-based AbbVie, one of the nation's largest ...
The pharmaceutical industry spends a ton of money on drug ads. This should come as no surprise to anyone who watches TV or streams videos on an electronic device. Commercials for Skyrizi, Rinvoq, ...
Senators Bernie Sanders and Angus King introduced a bill to ban all prescription drug advertising. The ban would cover TV, radio, print, digital platforms, and social media. RFK Jr. and other ...
Critics have railed against direct-to-consumer ads for prescription drugs since the 1990s. Opponents of the ads, many of whom are medical providers, say they contribute to unnecessary anxiety and self ...
We have been complaining about direct-to-consumer (DTC) prescription drug advertising for decades. Far too often, the commercials make it seem as if their products are magical. People are seen ...
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