Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024.

Several major mobile game studios have signed an open letter calling for developers to turn off ad monetization services in protest of Unity’s controversial pricing changes.

Developers switch off Unity ads in Runtime Fee protest Collective of 16 studios have cut off all Unity-based monetisation, call for more to developers do the same News by James Batchelor Editor-in ...

Unity Software exceeded Q1 2025 expectations, driven by Unity Vector AI and strong subscription growth. Discover key insights and market potential.

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which it hopes it can use to revive the company’s fortunes.

Street expects $0.14 adjusted EPS on $435 million revenue as Create segment recovery, ad monetization, and cost discipline take center stage.

Unity today announced it's bringing mediation to all Unity Ad users. The technology enters open beta today.