The shade of foundation that will best suit you will be the closest match to your natural skin tone and undertone. BareMinerals offers shades that are fair, light, medium and deep.

Over the summer, BareMinerals launched an innovative way to get a made-to-order foundation for your individual skintone, all via iPhone app. It's called MADE-2-FIT Fresh Faced liquid foundation.

So when I learned about BareMinerals's latest concept — an app where you can figure out your shade at home and then get a custom-blended foundation sent to you — I was personally excited.

The bareMinerals MADE-2-FIT App, which launched at the end of June 2017, allows users to create their own custom blend of foundation via a series of color matching steps that mostly involves ...