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Broadcaster BSkyB has struck a deal to buy television set-top box maker Amstrad for about £125m. Amstrad, which was founded by the star of BBC One's The Apprentice, Sir Alan Sugar, supplies about 30% ...

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The AMSTRAD GAMES BOOK is the best new games book for your Amstrad computer. This book contains 30 different programs, each fully listed and explained. There is a complete range of games included from ...

So Amstrad was the ‘cheap hi-fi’ of the video game world? That explains the tapes… Well, games on tape kept prices down – and most other 8-bit machines did the same in the UK. Where Amstrad ...

Read our privacy notice. Lord Alan Sugar is set to revive his famous brand Amstrad with the launch of a new digital marketing company led by his grandson, 17 years after selling the business to Sky.

The business mogul, who stars in BBC One's The Apprentice, bought back the rights to the household brand name for new agency Amstrad Digital. Lord Sugar slammed the "belligerent" old management at ...

Amstrad Digital will be co-ran by Lord Sugar's grandson. Credit: PA "They've got the brand name, that in itself is worth a fortune, and they've got to exploit it. And I want to see some money ...

Lord Alan Sugar is set to revive his famous brand Amstrad with the launch of a new digital marketing company led by his grandson, 17 years after selling the business to Sky. The business mogul ...

Lord Alan Sugar. (Photo by Artur Widak/NurPhoto via Getty Images) Lord Alan Sugar has bought back the rights to the name Amstrad, 17 years after selling it to Sky, for a new digital marketing firm ...

The new performance marketing agency Amstrad Digital will be headed up by Lord Sugar’s grandson Joe Baron, and Tom D’Arcy, who both worked at rival digital marketing agency Climb Online. Climb Online ...