Here’s what we learned about customer acquisition strategies for direct mail based on this year’s survey data.

By understanding where each dollar is spent and the impact of every marketing channel, dealerships can ensure they are making ...

KORT Payments (KORT), a specialized omnichannel payments provider, delivers on its aggressive growth strategy with the acquisition of the direct marketing payment processing business from US-based ...

Bluewater, the fully converged direct marketing powerhouse, has launched a Brand Strategy division, combining top marketing veterans to help brands navigate today’s complex media landscape and ...

Introduction to Mail Marketing Mail marketing remains one of the most effective digital marketing strategies, offering ...

Learn why interactive content can outperform static content in generative AI search and tips for implementing it.

Nike ( NKE -4.26%), one of the world's largest athletic footwear and apparel makers, was once considered a resilient blue chip stock. But over the past 12 months, its stock declined 25% as the S&P 500 ...

As part of its rebranding, JTS has also unveiled a new logo, website, and brand platform to reflect its expanded vision. The company now provides a high-touch agency approach, using geolocation, ...

The toothpaste industry in India is undergoing a transformative phase, with manufacturers leading the charge in setting new ...

After seeing Neil Patel's Reel on Instagram showing off his social media strategy for 2025, here is what I am keeping note of ...

The WhatsApp Application Programming Interface (API) has become an essential tool for businesses looking to enhance customer ...

Running a direct-to-consumer (D2C) business can feel overwhelming. Many struggle with getting products to customers quickly ...