Super Bowl ads are as big a part of the annual tradition as buffalo wings, with brands shelling out enormous sums – over $10 million in 2026 – to secure commercial space during the big game. Since ...

The Super Bowl is also a Levy family affair...Eugene Levy is in a Little Caesars ad, and his son, Schitt’s Creek co-creator and co-star Dan Levy, is in the Homes.com ad. In the ad, Dan is in a ...

Super Bowl LX is done and dusted. The Seattle Seahawks wiped the floor with the New England Patriots 29-13, while Bad Bunny delivered a symbolic half-time performance. On top of that, a slew of pricey ...

Commercial breaks often give TV viewers time for a trip to the bathroom — but never quite like this. In a 30-second ad that aired during NBC’s telecast of Super Bowl LX, Liquid I.V., a maker of ...

Add Yahoo as a preferred source to see more of our stories on Google. If the 54 commercials vying for the top spot in USA TODAY’s Ad Meter contest taught us anything, it’s that the 100 million viewers ...

Beyond its massive audience, the Super Bowl serves as a powerful economic engine for its host city and the country.

Roughly 130 million people are expected to watch the gladiatorial combat between massive humans wearing armor and iconography ...