Oops! Mattel's Wicked fashion dolls accidentally linked to a porn site instead of the movie's promotional page. The dolls ...

My Little Pony, the Phase 10 card game, and Transformers action figures were inducted into the National Toy Hall of Fame.

After years as an also-ran, the pastel-colored ponies were enshrined in the National Toy Hall of Fame on Tuesday, along with ...

Hasbro's mini-horses, distinguishable by different “cutie marks” on their haunches, were introduced in the 1980s and ...

For the first time in Malaysia, Barbie has collaborated with a local fashion brand. The recently released Duck scarf designs will allow girls to style their dolls using their own creativity and ...

Are you a print subscriber? Activate your account. By Ryan Gould - 4 min 45 sec ago By Ad Age Staff - 7 min 40 sec ago By Asa ...

PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

Honestly, this doll is so impeccable. The quality is absolutely great, and her overall look is to die for. I am getting so obsessed with these dolls, and I cannot stop looking thru. I do hope that I ...

Dallas, an expert at spotting wheelchair Barbies, encounters her first one with a service dog - and her reaction says it all!

Walmart’s holiday toy shop has thousands of gifts for kids and adults starting at $10. Shop 10 playsets from top brands like ...