Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

The estimated national TV spending by automakers in the first quarter was up 3.5% year-over-year, thanks in part to a robust March showing, up 10.8% year-over-year. Automakers spent an estimated $ ...

Agentic commerce functions identified in lines of code added by OpenAI in ChatGPT suggest the platform will officially host Shopify rather than adding an affiliate link. The report suggests price ...

For the better part of a year now, Charter made a big push to combine TV-video packages that include linear TV networks and ...

Less than a hundred days into Trump 2.0, perceptions of America's ability to remain the leader of the free world have tumbled ...

Invitations to exclusive industry events and research by Teresa Buyikian , April 25, 2025 ...

Mobile's and Verizon's challenges to privacy fines should uphold them, despite the 5th Circuit's ruling that a similar fine against AT&T was unconstitutional.

With so many core human values under siege, we have too much silence. We have too much quiet complicity -- and too many ...

Levi Strauss & Co. is the latest company to fend off conservative pressure to eliminate company policies that promote diversity, equity and inclusion, saying those values are integral to brand ...

In advance of the ANA's Advertising Financial Management Conference, I sat down for a no-holds-barred conversation with ...