Bank of America said that any positive impact from the the actress' ads will be more than offset by tariffs.

Sydney Sweeney controversy impacted "Americana" movie with $500,000 opening weekend as co-star Halsey urges audiences to ...

Analysts said Monday that American Eagle and Aerie had little leeway to work around U.S. tariffs on imports and that it was a ...

Gap’s viral denim ad starring Katseye, which social media users have praised for its diversity, comes weeks after American ...

Sydney Sweeney is facing a new setback, as her latest film, Eden, struggles at the box office. This follows backlash from her ...

Sydney Sweeney is facing a new setback, as her latest film, Eden, struggles at the box office. This follows backlash from her ...

Momentum from the ‘great jeans’ campaign won’t be enough to offset the retailer’s problems, BofA Securities says.

At the end of July, Sweeney was launched as the face of a new American Eagle jeans campaign. In one ad, the Euphoria star ...

The former Gap and J.Crew CEO said the brand should have apologized for its advertisement and admitted it had "screwed up." ...

Sydney Sweeney "won't comment" on American Eagle jeans campaign uproar, according to the Wall Street Journal, which just ...

After her film Americana made just $500,000 at the box office during its opening weekend on August 15, Sydney Sweeney's ...

Sydney Sweeney's American Eagle campaign has been met with mixed reactions. Some critics labeled the ad as 'tone-deaf,' citing perceived racial undertones in the messaging. In one segment, Sweeney ...