"While automakers' TV ad budgets were squarely focused on the NFL Playoffs in January, those games were not the only place to find potential car buyers," iSpot.tv's Stuart Schwartzapfel tells ...

*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title, registration ...

Lexus’ December to Remember campaign is celebrating its 26th anniversary and it’s become so ingrained in the American psyche, the ads were mocked in a wildly popular SNL skit five years ago. While ...

Lexus' unique concept vehicles are making a big splash at the annual Japan Mobility Show. Its van concept has six wheels, a massive cabin, and may be coming to the brand's portfolio sooner than we ...

Lexus is leading the sales charge for luxury vehicles. This Lexus model is checking several boxes for thousands of American car buyers. The luxury SUV vehicle segment offers spacious vehicles that ...

Lacrosse and Lexus are building a winning team. The Japanese luxury car brand is the official automotive partner of the Premier Lacrosse League, whose seventh season opens Friday, and the PLL’s first ...

Automotive national TV spending declined 18.1% in June despite big sports buys, per iSpot.tv. The estimated national TV spending by automakers was $128.7 million, compared to $157.2 million in June ...

*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title, registration ...

Lexus has launched a new marketing campaign highlighting its line-up of electrified vehicles. The campaign has launched with the release of ‘Like Attracts Like,’ a commercial that showcases ...

If you are secretly hoping to be led outside on Christmas morning and surprised with a new car in the driveway, this may not be your year. Some makers and sellers of car bows, the oversize decorations ...

Obviously selling the featured car is key, but audiences are more savvy now than ever before, and one tactic automakers are adopting to keep watchers engaged is cross-branding with established and ...