MicroStrategy (MSTR), which recently changed its name to “Strategy,” has launched itsnew convertible preferred stock on the ...

The shares, the first preferred stock issue by the largest corporate holder of Bitcoin, didn’t get as strong a reception as ...

The company, now doing business as Strategy, wants to highlight its “unique position as a Bitcoin treasury company.” ...

MicroStrategy announced a splashy rebrand Wednesday that underscored its commitment to serve as a bitcoin holding company.

MicroStrategy is changing its name to reflect its transformation from strictly a software firm to the self-described "world's ...

Strategy – with a Bitcoin symbol on its logo – further emphasizing the company's commitment to its $BTC treasury strategy ...

in part by adding more Bitcoin to its coffers than ever before and by rebranding from MicroStrategy to “Strategy,” with a new logo incorporating the Bitcoin symbol. “It ties our identity ...

Software company turned serial Bitcoin (BTC) acquirer MicroStrategy (MSTR) has unveiled a new name and logo hours before announcing its ...

Strategy, formerly MicroStrategy, bolstered its Bitcoin holdings to 478,740 BTC with a $742M purchase of 7,633 BTC at an ...

Michael Saylor is apparently done thinking small. The founder and CEO of MicroStrategy announced Wednesday that his company would be dropping the “Micro” from its name, instead operating as Strategy.

MicroStrategy (MSTR ... it will now do business under the name Strategy and changed its logo to a bitcoin symbol. In its announcement, Strategy said it is "the world’s first and largest Bitcoin ...