Vicks took the top spot ahead of Rinvoq, Skyrizi and Tremfya, which continue to be the top spenders on national TV pharma ads.

For months now, all signs have pointed to a looming, steep dropoff in pharmas’ spending on traditional TV advertising. One brand that seems not to have gotten the memo, however, is Johnson & Johnson’s ...

The Super Bowl 60 battle between the Patriots and Seahawks is just one part of a busy weekend schedule. Before the big game, the Super Bowl Soulful Celebration and Super Bowl 60 Flag Football Game ...

NEW YORK — As Super Bowl Sunday approaches, the battle off the field for advertisers to win over 120 million-plus viewers will be just as heated as the rivalry between the New England Patriots and ...

The Campaign Celebrates Short Kings and Queens and Introduces BYOMA's Bio-Collagen Radiance Facial Mask Through a Real-Time, Culturally Driven Response What began as viral discourse around a reported ...

The Super Bowl is considered prime real estate for advertisers as the NFL's big game beckons the largest live audience each year. Commercials earmarked for the streaming simulcast now make up about 10 ...

In this post-monoculture era when few people watch the same TV shows, the Super Bowl remains one of the few unifying TV broadcasts each year, drawing millions for the game but also some viewers who ...

Kendrick Lamar’s “tv off” has landed a major placement, soundtracking Buick’s latest commercial. The pairing feels especially fitting, considering the Compton MC’s opening line on the track, “All I ...

Catherine O’Hara’s family revealed they will have a “private celebration of life” following the actress’ death at age 71 on Friday. The actress, known for her roles in the first two “Home Alone” ...

Prediction markets Kalshi and Polymarket are offering contracts on which companies will air Super Bowl ads. Trades on events where the outcome is already known by a group of people lead to questions ...

Jan. 17 (UPI) --Former All That and Little Bill actress Kianna Underwood has died after a New York City hit-and-run incident. She was 33. TMZ reported that Underwood was crossing a street when she was ...