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At Possible, industry leaders shared strategies for reaching young consumers, tactics for getting influencer partnerships ...

The Met Gala is an opportunity for brands to build buzz, but only if they are careful and consider the event's theme.

Search giant develops new tool to track mobile campaigns as data-sharing rules make it difficult for marketers.

R/Ga's new tool helps brands navigate an increasingly complicated search environment thanks to AI tools such as ChatGPT, ...

B2B brands are launching creator marketing campaigns as LinkedIn launches new video ads.

Disney is doubling down on streaming innovation and tech capabilities to attract advertisers amid a TV upfront marketplace ...

At Target stores in-store activations like digital screens, product sampling and branded experiences, which are increasingly ...

List & Creativity Awards Gala.

Autodesk Chief Marketing Officer Dara Treseder shares her takeaways from Possible 2025.

Marketing hiring shows a slight slowdown even as major brands such as OpenAI and Taco Bell recruit for top roles.

Four juries selected the top entries in Work, People, Creative Marketing and Production.